Electric Book Works course notes
Digital decisions
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Contents
Digital decisions
Priorities for publishers in a digital world
Arthur Attwell
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Digital decisions
Home
Introduction
What is an ebook?
Exercise: What do you sell when copies are free?
Technology decisions
File formats
PDF
Epub
Amazon formats
Data-asset-management systems
Improvising your own DAMS
Metadata
Digital Rights Management (DRM)
Open formats vs open files
Rights and royalty decisions
Territory
Product decisions
Backlist conversions vs frontlist plans
Publishing and software development
Administrative decisions
Identifiers (ISBNs, UUIDs, URLs)
Reporting and tracking sales
Tracking production and marketing costs
Workflow decisions
Changes to editorial and design processes
Creating PDF ebooks
Creating epub ebooks from simple content
More complex digital-product workflows
Managing in-house learning and knowledge
Expertise and functional authority
A format-agnostic workflow
Sales and marketing decisions
Pricing models
Partners and findability
What are your priorities?
Conclusion
